Overview

​PURPOSE STATEMENT: 

​Expand lines of service as defined by management by developing and retaining referrals from physicians and other key non-physician referral sources. Territory would include the Baton Rouge/Lafayette Market for Covington Behavioral Health.

Responsibilities

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Covington Behavioral Health Hospital is a licensed 104-bed center that specializes in treating adult patients who have been experiencing acute changes in their emotional and mental well-being.

 

Covington provides inpatient treatment to alleviate distress, provide stability, and improve each patient’s ability to live a productive and satisfying life.

 

 

ESSENTIAL FUNCTIONS:  

• ​Collaborate closely with hospital discharge planners, social workers, case managers, physicians and management, as well as provide education staff to generate referral sources. 
• ​Develop strong relationships with key referral sources. 
• ​Identify opportunities for partnering and growth. 
• ​Manage leads from referral sources and ensure efficient admissions process for clients. 
• ​Increase the number of referral sources within a facility such as with physician, social workers and discharge planners.  

• ​Coordinate with clinical assessment team on referrals for admission based on the services provided by the facility. 
• ​Educate patients, families, community and other referral sources on programs, services and amenities provided within facility. 
• ​Coordinate the completion of admission process and ensure appropriate resources are obtained. 
• ​Travel frequently within community, scheduling meetings and developing contacts/referral sources. 
• ​Document referral sources within appropriate contact management system. 

• ​Develop events and educational forums that demonstrate programs and provide an opportunity to identify potential referral sources. 
• ​Maintain existing referral relationships. 
• ​Utilize analytic tools, such as Salesforce, to effectively plan and evaluate activity to optimize results. 
• ​Represent facility in professional forums and communicate mission in all outreach interactions. 
• ​Create outreach initiatives that will regularly communicate facility mission with referral sources through phone, email, e-blast, written notes, events, networking and other professional activities.  

• ​Provide the facility or receiving team with appropriate information to facilitate admission when necessary. 
• ​Create outreach initiatives that will ensure regular communication with top referral sources through phone, email, e-blast, written notes, events, networking and other professional activities. 

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​OTHER FUNCTIONS:  

• ​Perform other functions and tasks as assigned. 

Qualifications

​EDUCATION/EXPERIENCE/SKILL REQUIREMENTS: 

• ​High school diploma or equivalent required.  Bachelor's degree in Marketing or related health or social services field preferred.   
• ​Two or more years’ experience in sales and/or marketing required. 

​LICENSES/DESIGNATIONS/CERTIFICATIONS:  

• ​Must have and maintain a valid driver's license, main

 

 

 

 

We are committed to providing equal  employment opportunities to all applicants for employment regardless of an individual’s characteristics protected by applicable state, federal and local laws.