Responsibilities:

• Own MERIT’s talent and content programs, focusing on growing MERIT’s gifted and organic community program and paid brand VIP content to drive brand awareness and positive brand sentiment 
• Develop EMV benchmarks and own ongoing program KPIs and reporting, focusing on impressions, EMV and sentiment
• Lead all negotiations with celebrity talent agencies for red carpet sponsorships, video content, brand photoshoots, and more
• Manage one direct report (and 3-5 indirect reports) focused on community gifting strategy that ladders to EMV and impressions
• Build out MUA program to develop a strategic and consistent process for activating makeup artist relationships
• Ideate and manage ongoing content series featuring cultural curators and brand-aligned creators that will appear on social, site and email
• Develop strategies for engaging with new social/content platforms, like Substack, from both a VIP and community angle
• Manage relationships with external VIP events/organizations
• Closely collaborate with Influencer and Social Content teams to ensure celebrity spokespeople and content is on brand and optimized for views
• Partner with PR on narratives, calendar, campaigns, etc.

Requirements:

• 6-7+ years of experience in community and brand marketing; specific experience creating strategies to drive EMV, impressions, and culture/brand sentiment 
• At least 2-3 years in a people management role and a record of delivering results with a high performing team 
• A record of successfully negotiating celebrity and influencer contracts and existing relationships with talent management teams 
• Effective communication and negotiation skills, with an ability to effectively influence 
• Analytical capabilities; an ability to rely on data to help inform decisions  
• Innate ability to build constructive relationships internally and externally with key partners
• Passion for the beauty industry and storytelling through content
• Detail-oriented, organized, and able to juggle multiple projects at once
• An ability to operate in dynamic, fast-paced environment
• Must be based in Los Angeles or New York and be able to work in-office and work a minimum of 2 days a week 

MERIT is proud to offer a comprehensive and competitive benefits package in addition to compensation. The annual salary for this role is $140,000 - $170,000, in addition to bonus potential, stock options, a 401(k) match, health benefits, paid time off and more.