Job Title:             Rental Inside Sales Representative

Reports to:         Rental Manager – San Diego

FLSA Status:       Non-Exempt

Division:             HRIS

Department:     Sales

Locations:          San Diego

POSITION SUMMARY: The Rental Inside Sales Representative influences sales of Caterpillar and Allied (non-Cat) machinery offerings and other related technology products throughout the territory. The Rental Inside Sales Representative passes along other business unit sales opportunities to the appropriate department. The Rental Inside Sales Representative builds and maintains relationships with customers and assists the customers with all of their Rental needs. The Rental Inside Sales Representative assists in the company’s on-going Sales, Product and Marketing efforts.

ESSENTIAL FUNCTIONS:

1. Prospect and develop customer accounts and provide information on the products and services offered by Rental Department.
2. Develop E-commerce and other business opportunities for all rental accounts, provide quotes, and close sales.
3. Reach out to dormant and inactive customers on a regular basis..
4. Promote new users and customers to CAT Rental Portal.
5. Provide customer training on CAT Rental Portal.
6. Contact customers post delivery of equipment as well as post return of equipment to maintain positive communication and feedback.
7. Act as a main contact Rental Representative for walk-in traffic and as well as rental portal leads and online generated leads.
8. Assist in clean up and maintenance of machine population and customer lists.
9. Assist with rental cash and credit collections.
10. Work with current and new customers on Cat Card offerings and sign ups with corporate initiatives in mind.
11. Effectively utilize Saleslink (CRM) and other technology applications to better assist customers.
12. Generate leads in CRM for other Hawthorne business units and assigns them to the appropriate branch or division representative.
13. Maintain customer contact information in CRM and IRS.
14. Responsible for Cat Rental Store management and CX efforts for assigned branches.
15. Assist in marketing campaigns, special events and other duties as needed.
16. Provide assistance / support to Rental team for coverage and growth of Retail and Small Core customer base rental sales.
17. Perform other duties as assigned to meet the company, department or individual goals and objectives.

EDUCATION, EXPERIENCE, AND SKILLS REQUIRED:

1. Must have high school diploma or equivalent, Bachelor’s Degree in Business Administration preferred.
2. Preferred minimum of two years in sales with experience in customer service and marketing.
3. Must have ability to communicate clearly, both orally and in writing.
4. Must have excellent interpersonal skills.
5. Must have a positive attitude and be a self-starter.
6. Must be organized and a good planner.
7. Ability to set and meet goals.
8. Must possess an aptitude for social media and other web-based forms of communication and interaction.

PHYSICAL DEMANDS:

1. Walking and moving about on foot often up and down stairs.
2. Handing: Works with hands.
3. Lifting: May lift up to 25 lbs.
4. Reaching: Extends hands and arms in any direction.
5. Stooping: Bends body downward and forward by bending at knees or waist.
6. Standing: Remains in standing position if required to perform various functions of the job.
7. Vision: Reads computer and paperwork.
8. Talking: Communicates via telecommunications and in person.
9. Sitting: Sits at desk. Sits for long periods of time.
10. Climbing: May climb on and off various equipment.

ENVIRONMENTAL:          

Noise: Works in conditions with constant or intermittent noise.

Temp/Weather: Works in both office and outdoor environment.