Media Solutions Analyst
- Kepler Group
- New York
- 5mo ago
- Full-time
- On-site
...
Napkyn is a fully accredited Google Marketing Platform (GMP) sales partner. We help brands build stronger digital connections with consumers through nimble and strategic engagement models, providing advertising and data strategy, training, technology design and hands-on campaign management.
As a Kepler Group company, Napkyn draws from Kepler's strategic, technology-and data-driven marketing expertise to provide world-class Google marketing support.
As a Kepler Group company, Napkyn draws from Kepler's strategic, technology-and data-driven marketing expertise to provide world-class Google marketing support.
Napkyn Summary:
Data and technology have revolutionized the way businesses go to market, harvest insights, and drive ongoing innovation. Napkyn’s team of data scientists, marketing experts and systems engineers are at the forefront of that revolution, and we are seeking new colleagues that possess a desire to bring thoughtful, strategic, technology-driven solutions to the world’s leading marketers.
Data and technology have revolutionized the way businesses go to market, harvest insights, and drive ongoing innovation. Napkyn’s team of data scientists, marketing experts and systems engineers are at the forefront of that revolution, and we are seeking new colleagues that possess a desire to bring thoughtful, strategic, technology-driven solutions to the world’s leading marketers.
The Napkyn offering is based on 14+ years’ experience as a thought leader in digital analytics and data-driven marketing. And it is anchored by the Google Marketing and Cloud Platforms, based on our belief that Google has built the most effective, interconnected, data-rich toolkit for brands and their agencies. Our engagements include everything from installing and integrating Google Analytics into clients’ business structures – and implementing pervasive data-activation practices across every client function, to assisting brands and agencies take full advantage of the Google Marketing Platform’s powerful media capabilities.
Put simply, our desire is to fundamentally change the way our clients harness data to do business. We’d love to hear whether you’d like to help us do it.
Corporate Overview:
Napkyn is an entrepreneurial, autonomous business that can draw on the full support of parent company Kepler Group, a member of the kyu Collective alongside IDEO, SYPartners, BEworks, Sid Lee and others. kyu is a strategic unit within Hakuhodo DY, a top 10 marketing services group with over 25,000 employees worldwide. Kepler and Napkyn are committed to delivering world class perks & benefits, offering dynamic career opportunities across our network of offices, and maintaining constant focus on creating a diverse, supportive and inclusive workplace environment.
Napkyn is an entrepreneurial, autonomous business that can draw on the full support of parent company Kepler Group, a member of the kyu Collective alongside IDEO, SYPartners, BEworks, Sid Lee and others. kyu is a strategic unit within Hakuhodo DY, a top 10 marketing services group with over 25,000 employees worldwide. Kepler and Napkyn are committed to delivering world class perks & benefits, offering dynamic career opportunities across our network of offices, and maintaining constant focus on creating a diverse, supportive and inclusive workplace environment.
As a Media Solutions Analyst, you will grow your digital media activation skills & capabilities across full the Google Marketing Platform (e.g. DV360, SA360, CM360), unlocking value across channels (Advanced TV/CTV, Audio, Video/YouTube, Display/Native, SEM) and the ad tech ecosystem of SSPs, CDPs, DMPs, ad verification partners, and more. Aside from an advancement in technical skills, this role will offer a unique entrepreneurial opportunity to support a business from the ground up, developing processes, growing the team, etc. You’ll have multiple opportunities to take on challenges that you feel are mission critical for the business to scale effectively.
Why You Will Love This Role:
You are excited about helping brands leverage data as a superpower.
You will work alongside a diverse team of strategists, engineers, data scientists, and marketing execution
experts who help our customers activate and apply their data superpowers at speed and scale to:
● Understand, communicate and connect deeply with their customers’ needs and desires
● See around corners to identify threats & opportunities
● Adapt and innovate at the speed of light
● Leap over their competition from a single data-driven insight
THE ROLE
● As a Media Solutions Analyst you’ll support the overall team on a day-to-day basis
● Once you get up to speed, you will have the opportunity to be the primary point of contact for
select clients and a critical operational partner for many others
○ Collaborating with Napkyn team members to support roughly 5-10 media clients
○ Responsible for understanding clients’ business issues and goals and successful delivery
of marketing/media services.
○ Becoming a trusted “go-to person” for clients, providing both strategic & technical
guidance
● You will support project management and innovation across the Media Solutions team, identifying
process pain points that can be improved via better workflow and/or automation
● Responsible for supporting Media Team with billing and technical troubleshooting
You Will Learn: Refine your programmatic/biddable media expertise while broadening your optimization
expertise with Google’s omni-channel media trading platforms and analytics tools, actively planning and
launching campaigns across GMP.
● Google: Search Ads 360, Display & Video 360, Campaign Manager 360
Transparency is fundamental to Kepler’s culture. Our compensation strategy is designed to attract, reward, and retain the talented employees that drive Kepler’s growth and success. We aim to offer competitive direct compensation and a rich indirect compensation program that demonstrates the value we place on our employees and their wellbeing.
Total Compensation:
- Base Salary: $58,750 annualized ($28.25/hourly)
Benefits:
- Healthcare/Dental/Vision
- Unlimited PTO
- 401k Contributions
- $75/mo Wellness Stipend
- $100/mo Mobile Phone Stipend
- $50/mo Internet Stipend
- $500/yr Annual Learning Stipend
- $2,000/yr Annual Tuition Stipend
- One-time $200 New Hire Home Office Equipment Stipend
- Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave
- Annual Work From Anywhere 4 weeks per year
Kepler is a people first organization. If this roles piques your interest but you may not check every box, we still encourage you to apply! Studies show that imposter syndrome can prevent women and people of color from applying unless they meet every single qualification. We welcome all who are interested to apply, you just might be a great candidate for this role or others.
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