At Timberland, we’re a force of nature. We’re a team that steps outside, works hard together, and moves the world forward. The brand is widely recognized as the arbiter of boot culture. With a rich heritage of craftsmanship and an eye toward the future, Timberland has a decades-long commitment to make products responsibly, protect the outdoors, and build community.

So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with a team of fun, adventure-loving people, Timberland just may be the place for you. 

To learn more about our values and our culture, visit Timberland Careers or www.timberland.com.

Senior Manager, Brand Management (Global Timberland)

What will you do?

A day in the life of a Senior Manager, Brand Management at Timberland looks a little like this.

As Senior Manager, Brand Management, you will be a trusted member of our team driving the overall brand strategy to achieve financial goals and long-term growth. Reporting to the Senior Director, Brand Management, Planning and Operations, you will partner with an Associate Brand Manager, Brand Management. You will collaborate and liaise with directors of Regional Marketing, key Global Functions (Creative, PR and Social) and the managers and directors of Merchandising, Design, and Development.

Let’s break down that day-in-the-life a bit more.

• Drive the brand, leveraging key consumer insights and cultural trends 
• Build and manage global marketing plans to activate each story in the seasonal brand map
• Be the driver of our lead brand campaigns globally
• Lead our retail marketing strategy – online and offline – to support owned e-commerce and direct retail locations
• Develop the brand strategy for brand and product collaborations and partner with PR and Social to drive an integrated marketing plan.
• Drive the strategy and integrated marketing plan for activation of key global cultural moments

What do you need to succeed?

We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you’ll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 8+ years of experience and professional achievements. 

The foundation skills you will need in this position are:

• Experience in strategy, brand management or consumer insights
• Great communication skills to lead a global team
• An understanding of youth culture and mindset
• Microsoft Office programs and be skilled in Excel and PowerPoint (Keynote a plus)
• Superior time management, multi-tasking, and organizational skills
• Capacity to work with others and to work transparently
• The confidence to think and act independently
• Interest in and awareness of recent trends that could impact Timberland’s business (i.e., fashion, celebrities, influencers, sustainability, etc.)
• Ability to accurately keep track of project flow and financial documents
• Must be a fast learner, multi-tasker, problem solver

There are also a few skills that are not required but preferred.

• Skills in Basic Photoshop or Adobe Illustrator

Now WE have a question for YOU.

Are you in?

Hiring Range:

$116,000.00 USD - $145,000.00 USD annually

Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.

Benefits at VF Corporation: You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com  and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.

Please note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.

At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws.  If you are unable to submit your application because of incompatible assistive technology or a disability, please contact us at peopleservices@vfc.com. VF will reasonably accommodate qualified individuals with disabilities to the extent required by applicable law.

Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.