Job Description:

• Conduct regular team meetings and serve as Agile Project Manager for bi-weekly team sprints;
• Serve as subject matter expert for Merkury;
• Advise marketing brand managers, media planners/buyers, and publishing partners on best practices for analyzing and refining target audience segmentation using Merkury to achieve goals;
• Provide service and product support to users;
• Facilitate timely delivery of a marketer’s target audience(s) to external adtech/martech partner technologies, confirm successful delivery with the marketer and troubleshoot issues;
•  Identify and report any issues relating to platform user-experience or audience syndication and work with developers conduct tests and troubleshoot;
• Manage data transfers between client/partner repositories Merkury, ensuring data meets technical specifications and complies with company data security policies;
• Monitor and report on KPIs for support team operations identify compliance gaps, perform data hygiene, surface key findings and business intelligence, and identify inefficiencies; Publish and maintain product documentation to increase usability and adoption;

Must have the following skills and experience to perform the above-mentioned tasks:

• Experience in the marketing industry with audience research and strategy, media-buying and planning, marketing and advertising technology, media reporting, and audience insights;
• Experience working with Personally Identifiable Information (PII) and Sensitive Personal Information (SPI) data in accordance with applicable laws, corporate policies, and best practices;
• Experience with adtech/martech platforms including Meta Ads, The Trade Desk, X/Twitter Ads, Google Ads, Google DV360, Google Ad Manager, Yahoo Ads, Index Exchange, Magnite, LiveRamp, Adobe Audience Manager, Xandr Invest, Experian, Freewheel, Open X, Clinch, Snowflake, and Amazon Web Services;
• Experience using command line interface tools (CLI), creating RESTful API requests via Postman, and executing database queries in SQL;
• Experience with Agile methodology for software development and JIRA; Experience with Salesforce CRM, Zendesk and SFTP; and
• Experience with Microsoft Excel, Power Query, Power BI, and PowerPoint.

 

Requires a Bachelor’s degree or foreign equivalent in Marketing, Advertising, Communications, or related field and at least five (5) years of experience as a Market Research Analyst or related occupation.

Hybrid option to work from home may be available.

The annual salary range for this position is $122,824-$152,662/year.

Location:

New York - 150 E 42nd

Brand:

Time Type:

Full time

Contract Type:

Permanent