Department

Graduate School, Dean

Compensation

$60,000.00 to Negotiable Annual

 

Job Description Summary/Position Overview

This position leads graduate recruitment strategy and outreach, supporting enrollment growth through targeted campaigns and high-impact events. This role manages applicant communications, funding opportunities, and admissions support, while leveraging data analysis to optimize recruitment effectiveness. This engagement lead is essential to advancing the university’s graduate enrollment goals by developing and executing innovative recruitment strategies, fostering community and campus partnerships, and enhancing outreach efforts to attract a talented pool of graduate applicants.

Key Responsibilities

Recruitment Strategy & Execution

• Innovate current program recruitment tools and tactics: Design and implement targeted recruitment plans aligned with graduate enrollment objectives.
• Identify and cultivate relationships with feeder institutions, professional organizations, and community and campus partners.
• Manage business practices and communications for the Graduate School student funding and program opportunities to enhance recruitment, such Graduate Assistantships, fellowships, awards, Accelerated Pathways, and micro certificates.
• Develop and manage marketing and digital outreach campaigns in collaboration with university marketing teams and external agencies.
• Coordinate participation in graduate fairs, career events, and virtual information sessions.

Outreach & Engagement

• Promote graduate programs through presentations, social media, and tailored communications.
• Liaison between the Graduate School and Graduate Program Directors: Collaborate with Graduate Program Directors to support program-specific recruitment efforts.
• Organize on-campus and virtual recruitment events such as open houses, info sessions, and student panels.
• Organize events to support graduate student success and research in collaboration with campus partners.
• Maintain relationships with alumni and leverage their networks for outreach.

Admissions Support & Communication

• Utilize Slate CRM to manage applicant communications, track engagement, and support the admissions funnel.
• Generate digital and print marketing content.
• Assist in the development of competitive admissions practices.

Data Analysis & Reporting

• Monitor recruitment effectiveness through data analysis and reporting.
• Collaborate with agency partners, national organizations, UNF Institutional Research, and UNF Enrollment Management to assess market trends and identify growth opportunities.
• Maintain accurate records of outreach activities and applicant interactions.

 

Required Qualifications

Master's and 2+ years of relevant experience or Bachelor's degree and 4+ years of relevant experience. Or an equivalent combination of education and experience pursuant to Fla. Stat. 112.219.

Required Qualifications

• Advanced experience in higher education, admissions, marketing, or related fields.
• Demonstrated leadership skills to motivate teams, drive strategic goals, communicate effectively, and adapt confidently in dynamic environments.
• Strong communication skills, including public speaking and professional writing.

Preferred

• Experience with graduate admissions and recruitment.
• Proficiency in CRM systems (preferably Slate), Microsoft Office Suite, and digital content creation tools.
• Public speaking and event management experience.
• Growth mindset.

Additional Requirements

• Willingness to travel to recruitment events (including evenings and weekends).
• Promoting student excellence and ethical recruitment practices.
• Strong organizational and project management skills.
• Ability to work independently and collaboratively across departments.
• Other duties as assigned.

Required: Cover letter, resume, names/contact of 3 references

The hiring level of the director position ( Assistant or Associate Director) will determine the expectations for leadership and responsibility with planning, developing, implementing, and evaluating the effectiveness of the following areas. The hiring level will be based on candidate qualifications and UNF/departmental needs. 

 

Statement(s) of Understanding

This position requires a background check. In conjunction with the University's policy, this position may also require a credit check.

The holder of this position is designated as a “Responsible Employee” pursuant to their role under Title IX. Therefore, the incumbent must promptly report allegations of sexual misconduct, sexual violence, and child sexual abuse by or against any student, employee, contractor, or visitor to the University’s Title IX Administrator or any divisional Title IX Coordinator

 

 

Equal Opportunity

The University of North Florida (UNF) is committed to providing an inclusive and welcoming environment for all who interact in our community. In building this environment, we strive to attract students, faculty and staff from a variety of cultures, backgrounds and life experiences. The University of North Florida does not commit or permit discrimination or harassment on the basis of genetic information, race, color, religion, age, sex, disability, marital status, national origin, or veteran status in any educational, employment, social, recreational program or activity that it offers. In addition, UNF will not commit or permit retaliation against an individual who reports discrimination or harassment or an individual who cooperates in an investigation of an alleged violation of university regulation.

Carnegie

UNF is a Carnegie Community Engaged Institution. This designation celebrates the University’s collaboration with community partners from the local to the global level. It reflects UNF’s mission to contribute to the public good and prepare educated, engaged citizens.